Privacy Policy

Privacy Policy – TheSuitCo.com (Wholesale)

Effective Date: October 2, 2026

1. Introduction

This Privacy Policy describes how The Suit Co ("we," "us," or "our") collects, uses, and discloses personal information when you visit TheSuitCo.com (the "Site"), apply for a wholesale account, place an order, or use our private label services.

Our Site and services are intended for businesses only. This policy applies to information about the individuals who act on behalf of our business customers and prospects, such as owners, buyers, accounts payable staff, and other representatives.

The Suit Co is operated from the United States.

By using our Site or services, you agree to the collection and use of information in accordance with this Privacy Policy and our Terms of Service.

2. Information We Collect

We collect different types of information depending on how you interact with us.

A. Device Information

Examples: web browser type and version, IP address, time zone, cookie data, pages viewed and interactions, search terms.

Purpose: To operate the Site, improve performance, analyze usage, and prevent fraud.

Collection Method: Automatically collected via cookies, log files, pixels, and similar technologies.

B. Wholesale Account Information

Examples: business name and DBA, contact name and job title, business email and phone number, business and shipping addresses, business license, tax ID / EIN, resale or sales tax exemption certificate, website or storefront details, trade references, and credit application information.

Purpose: To verify your business, approve and manage your wholesale account, determine eligibility for credit terms, apply tax exemptions, and comply with legal obligations.

Collection Method: Collected directly from you, and from trade references, credit reporting agencies, or public business records when you apply for an account or credit terms.

C. Order & Transaction Information

Examples: names of authorized buyers, billing and shipping addresses, purchase orders, order history, invoices, payment history, and payment information (processed securely by third-party providers).

Purpose: To process orders and payments, fulfill and ship orders, issue invoices and statements, manage credit and collections, and communicate with you.

Collection Method: Collected directly from you and generated through your transactions with us.

D. Private Label Information

Examples: brand names, logos, label artwork, tech packs, specifications, and contact details for the individuals approving samples and production.

Purpose: To produce, label, and deliver private label and white label orders.

Collection Method: Collected directly from you. Private label files and specifications are treated as confidential business information.

E. Customer Support Information

Examples: information you provide when you contact us by email, phone, chat, or through our website.

Purpose: To respond to inquiries, handle claims and returns, and provide customer service.

F. Communications & Service Notifications

By applying for an account, placing an order, submitting a claim, or providing your contact information, you consent to receive communications from The Suit Co through email, SMS, phone calls, or automated messaging systems regarding:

  • Account applications, approval, and credit terms
  • Order confirmations and updates
  • Production, sample, and proof approvals for private label orders
  • Shipping, backorder, and delivery notifications
  • Invoices, statements, payment reminders, and past-due balances
  • Claims, returns, disputes, and customer service matters
  • Account or order verification and fraud prevention
  • Important transactional or operational notices

In situations involving urgent shipping issues, fraud prevention, order verification, production deadlines, payment matters, or other time-sensitive service matters, The Suit Co may contact you outside of standard business hours when reasonably necessary to protect your order, resolve an issue, or prevent delays.

These communications are part of the services provided through our Site and are not solely for marketing purposes. We may also send marketing communications such as new arrivals, line sheets, and promotions, which you may opt out of at any time using the unsubscribe link, by replying STOP to text messages, or by contacting us.

3. AI, Automation & Analytics

We use artificial intelligence (AI), automation tools, and analytics technologies to:

  • Respond to customer inquiries through automated email and messaging support
  • Improve product presentation and visuals
  • Optimize marketing content
  • Detect fraud and suspicious activity
  • Analyze Site performance and usage

These tools may process personal information in a limited and controlled manner. Account approval and credit decisions are reviewed by our team and are not made solely by automated means.

4. How We Share Information

We share information only as necessary to operate our business, including with:

  • E-commerce platforms and payment processors
  • Shipping, freight, and fulfillment providers
  • Manufacturers and production partners, for private label and special orders
  • Credit reporting agencies, trade references, and collection agencies, for credit decisions and past-due accounts
  • Accounting, tax, and professional advisors
  • Email, messaging, and customer support service providers
  • Analytics and advertising partners (such as Google and Meta)
  • Legal authorities when required by law
  • A buyer or successor in the event of a merger, acquisition, or sale of all or part of our business

We do not sell personal information for monetary value. However, certain data sharing for advertising purposes may be considered a "sale" or "sharing" under applicable laws.

5. Behavioral Advertising

We may use your information to provide targeted ads or marketing communications.

You can opt out here:

  • Facebook: https://www.facebook.com/settings/?tab=ads
  • Google: https://www.google.com/settings/ads
  • Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
  • Digital Advertising Alliance: https://optout.aboutads.info/

6. Cookies & Tracking Technologies

We use cookies to remember preferences and login sessions, show wholesale pricing to approved accounts, improve performance, and deliver relevant advertising.

Types of cookies we use: functional cookies, analytics cookies, and advertising cookies.

You can manage cookies through your browser settings. Disabling cookies may affect functionality, including access to your wholesale account.

7. Data Retention

We retain information only as long as necessary to:

  • Maintain your wholesale account and order history
  • Fulfill orders and private label production
  • Comply with tax, accounting, and other legal obligations
  • Resolve disputes and collect amounts owed
  • Enforce agreements

You may request deletion of your information, subject to legal and record-keeping requirements and any outstanding obligations on your account.

8. Business Use Only

Our Site and services are intended for businesses and are not directed to consumers or to individuals under 18 years of age. We do not knowingly collect personal information from minors. If you believe a minor has provided personal information, please contact us to request deletion.

9. Your Rights

A. GDPR (EEA and UK Residents)

If you are located in the European Economic Area or the United Kingdom, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to or restrict processing
  • Request data portability

We process your data based on: your consent, performance of a contract with you or your business, legal obligations, and our legitimate business interests (such as verifying businesses, managing accounts, and preventing fraud).

Your data may be transferred outside the EEA or UK, including to the United States and other jurisdictions, with appropriate safeguards.

B. CCPA / CPRA (California Residents)

If you are a California resident, including when you interact with us on behalf of a business, you have the right to:

  • Know what personal information we collect, use, and disclose
  • Request access, correction, or deletion
  • Opt out of the sale or sharing of personal information for advertising
  • Not be discriminated against for exercising your rights

We may need to verify your identity, and your authority to act for a business, before processing requests.

C. Other U.S. States

Residents of other states may have similar rights under applicable law. To make a request, contact us using the information below.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information, including business documents such as tax certificates, credit applications, and private label files.

However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. You are responsible for protecting your account login credentials and for notifying us promptly of any unauthorized use.

Our Site may include links to third-party websites. We are not responsible for their privacy practices or content.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes take effect immediately upon posting on the Site.

13. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or your information, please contact us at info@TheSuitCo.com.